A SWOT analysis (alternatively SWOT Matrix) is a structured planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a business or project. A SWOT analysis can be carried out for a business, product, program, place, industry, or person. It involves specifying the objective of the business venture or project and identifying…Click to read more >
Learn more about your customers with new Pinterest Analytics
We often hear from businesses who change their product and marketing strategies based on insights they learn on Pinterest. For example, Lowe’s introduced a DIY-focused marketing strategy after learning that their “create-your-own-colorful-doormat” Pin got more than 200,000 repins. And UK-based Juniper Cakery came up with new cake design techniques after learning about their customers’ confection…Click to read more >