Learn the basics of SEO, starting with how search engines work, introduction to the tools you can use to track SEO and then covering the key elements of SEO – Technical, On-Page and Off-Page — tailored specifically for shop owners. This class is meant for beginners who want to learn the basics, setting a foundation so that you can learn more advanced topics.
Social Media
What Does Apple’s New Privacy Update Mean For Your Facebook Advertising? Here’s What You Need To Know.
First things first, what is the iOS 14 update? Apple’s iOS 14 privacy policy will have two new requirements for apps on their App Store: Apps must provide information about their data collection practices on their product page. Apps will need to ask iOS users for their permission to track them across apps and websites…Click to read more >
Marketing
When is the best time to send email?
Sending your email at the wrong time can derail the most well-crafted campaign. Knowing when your audience is most likely to open your emails is crucial. If you’re sending your emails at a time when your audience isn’t actively checking their email, that means your messages get pushed further down the inbox as more emails…Click to read more >
Technology
What Does Apple’s New Privacy Update Mean For Your Facebook Advertising? Here’s What You Need To Know.
First things first, what is the iOS 14 update? Apple’s iOS 14 privacy policy will have two new requirements for apps on their App Store: Apps must provide information about their data collection practices on their product page. Apps will need to ask iOS users for their permission to track them across apps and websites…Click to read more >
Analyze
SEO Tools on a Budget
If you’re a small-business owner trying to compete in the big leagues, spending money on marketing for your business may not be an option. Targeted advertising does get results if done properly, but there are plenty of free ways to build your business and market online. One of the first steps in a solid marketing…Click to read more >
Tutorials
Learn How to Get Your Business Facebook Page Up and Running
You know by now that you need a Facebook Business Page. You’ve seen the statistics. You know that Facebook’s more than two billion monthly active users make it an impossible platform for any business to ignore. The fact is being on Facebook makes it easier for people to discover and interact with your brand online.…Click to read more >