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Sales automation - the ultimate guide

Sales Automation – The Ultimate Guide 2022

Virtually every business can benefit from some form of sales automation. This includes those of us with online creative retail businesses. The key is to understand which parts of your business can be automated while not losing the personal touch our customers expect of us and our business. The following article touches on many of…Click to read more >


3 Simple Questions that Help You Write Better Headlines

As online retailers – we communicate with our customers in many ways. One of the most important is the way we communicate on our websites. Do your headlines, product titles, class titles, and more – really resonate with customers, motivating them to take action? In this article by Stefanie Flaxman from Copyblogger – we’ll take…Click to read more >

Social Media


How to Prepare for and Teach a Class on Zoom

Do you want to offer classes to more people than will fit into your physical classroom? Are you trying to connect with customers – no matter where they live?  Will you want to teach a class once and deliver it over and over? Developing your class and teaching it to your customers online – has…Click to read more >

Retailing / Tutorials

Customer Experience Image

Developing a Customer Experience Strategy

What is Customer Experience? What is customer experience? It’s defined as “interactions between a brand or company and its customers throughout their business relationship.” An interaction can include awareness, discovery, cultivation, advocacy, purchases,and service. In a study by Oracle, concluded that customer experience impacts the willingness of a customer to be a loyal advocate. If…Click to read more >


Best survey tools 2022

Best Survey Tools in 2022

by Mark Pickavance, Brian Turner Improve your customer research The best survey tools make it simple and easy to collect feedback from customers in order to manage business insights. There are always ways to improve business products or services, but knowing which ways would best please customers can be difficult to know. Choices that may…Click to read more >


Building a StoryBrand by Donald Miller

New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses.   Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting…Click to read more >

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