We’ve talked about optimizing product pages in our online shops. What we haven’t focused on are Product Category Pages. What’s a Product Category Page? If you’ve assigned your products to a category you’ve created – you have Product Category Pages. Product Category Pages are often overlooked when we focus on improving our websites’ search…Click to read more >
9 Simple Ways To Optimize Your Blog Post To Get Found By Google
by Brandon Schaefer July 25, 2015 Getting your article found by google is really not that difficult… that is… if you know what to do, and how to do it. Like I always share… if you stick to the basics and the core foundations… you’ll always end up in good shape. Optimize Your Blog Post So……Click to read more >
5 Tips for Maximizing Your Search Engine Optimization
As a website owner, you understand that your goal is to maximize the amount of qualified traffic to your website. Although referrals and word-of-mouth can be great sources for customers, the real Holy Grail of the Internet is Search Listings (Google, Bing, Yahoo, etc.). Through some effort, you can get your site in front of…Click to read more >
Understanding Search Algorithms and How They Impact Your Website
In SEO we often refer to a search engine’s algorithm. But, what is an algorithm and how does it impact your website? By definition, it is a step-by-step procedure to determine a calculation. It’s a formula. Search engines use a formula to rank websites based, in part, on particular keywords or phrases. Search engines have…Click to read more >
Introduction to Paid Search
My previous articles have all discussed organic search optimization of your website. I thought we should start to explore the paid side of search. So, what is the difference between organic and paid search? Organic and paid search listings both appear on the same page of the search engine, and can originate from the same…Click to read more >
The Do’s and Don’ts of SEO
Search Engine Optimization (SEO) is a moving target and requires continuous learning, tweaking, and updating. In previous articles, we discussed key steps of SEO and the process of selecting your keywords. I think now is a good time to step back and outline some of the Dos and Don’ts in the SEO process. I want…Click to read more >
Five Tips for Maximizing Your SEO
I’m here to tell you that SEO is not rocket science. It is relatively easy to understand the basics and get started immediately improving your search rankings. More so, I am a strong believer in the philosophy, Give a man a fish and you feed him for a day, teach a man to fish and…Click to read more >