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Author Archives: Mandi Schulz

Creating Content for SEO and eCommerce

Live Webinar: Creating Content for SEO & eCommerce

Live Webinar: Creating Content for SEO & eCommerce

Learn the basics of SEO, starting with how search engines work, introduction to the tools you can use to track SEO and then covering the key elements of SEO – Technical, On-Page and Off-Page — tailored specifically for shop owners. This class is meant for beginners who want to learn the basics, setting a foundation so that you can learn more advanced topics.

Replay: SEO Basics & Beyond

Learn the basics of SEO, starting with how search engines work, introduction to the tools you can use to track SEO and then covering the key elements of SEO – Technical, On-Page and Off-Page — tailored specifically for shop owners. This class is meant for beginners who want to learn the basics, setting a foundation so that you can learn more advanced topics.

How to Create the Perfect Checkout Page [Infographic]

by Susannah Morris at Hubspot.com | September 15, 2015 68% of all ecommerce visitors abandon their shopping carts – leaving $4 trillion of abandoned merchandize behind. But don’t despair – according to BI Intelligence, roughly 2.5 trillion (or 63%) of this is potentially recoverable. The top three reasons that people gave for abandoning their carts…Click to read more >

Issue 14 – January 2014

Issue 14 7 Must-Know Online Retail Trends – Online sales are expected to continue to trend upward, yes, and here are the specifics that will shape retail in the years ahead. Find out what these trends may mean for you. Email vs Social Media Marketing: Which one deserves your marketing dollars? Email has been the favored marketing communications tool, and…Click to read more >

Issue 13 – November 2013

Issue 13 Shopping Cart Abandonment -What causes online shoppers to put things in their cart, only to abandon the cart and not follow through with a purchase? The results of a survey shed some light on the reasons why. The Sky’s the Limit -After more than 40 years in the quilting industry, entrepreneur Marti Michell…Click to read more >

Issue 12 – September 2013

Issue 12 Picture Perfect Profits -Is a picture worth a thousand dollars? It might be if you work Pinterest to your advantage. Here’s how to turn your posts into profits. Profiting from Panels – Marsha Doyenne explains how to turn precut panels into impulse buys and shares a range of projects to inspire your customers’…Click to read more >

Issue 11 – July 2013

Issue 11 Converting Transactions Into Long-Term Customer Relationships -Marsha Doyenne brainstorms ways to cultivate customer loyalty online. Jumping on the Downton Wave- Edwardian England meets Andover Fabrics with a new fabric collection inspired by the women of Downton Abbey fame. Instagram Should Be Your New Favorite App -Find out what makes the popular photo-sharing application…Click to read more >

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