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Instagram Beefs Up Ads With App Install And Buy Buttons, Interest Targeting, API

Instagram Beefs Up Ads With App Install And Buy Buttons, Interest Targeting, API

  Instagram is ready to make some serious money. After a year and half of format experiments and basic targeting, Instagram is giving advertisers much more powerful tools. Those include “Shop Now”, “Install Now”, and “Sign up” buttons, interest and demographic targeting, and an API for efficiently managing huge campaigns. Since their launch in October…Click to read more >

Protecting Your Images with Watermarks

There’s plenty of sharing online these days—of ideas, how-tos, events, and information. With sites like Pinterest—where one person posts a picture, then dozens (or thousands!) can share it again with just the click of a button—attribution and ownership of the images, and accompanying tutorials, can get lost in the more of the Internet. While most…Click to read more >

Making Page Management Easier in Facebook with Apps

Facebook has been adding apps that make page management easier. Check out these new additions: Facebook Camera facebook.com/mobile/camera In May, Facebook launched an app that many had expected after its acquisition of lnstagram earlier this year: a photo sharing app just for Facebook. Originally released as “Facebook Camera,” the app is also known as “Camera”…Click to read more >

Marketing in the New Year with Flipagram

It’s officially 2014 and it’s bound to be the biggest year for social media yet. New trends are constantly emerging and each of them has potential value to small businesses and social media marketing professionals. Today, we delve into the latest app taking Instagram and other social media sites by storm, Flipagram. What is Flipagram?…Click to read more >

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