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Repeat Buyers Are Gold

Repeat Buyers Are Gold: How to Turn One-Time Shoppers into Lifelong Fans

Repeat Buyers Are Gold: How to Turn One-Time Shoppers into Lifelong Fans

As an online creative business, you pour your heart into every product you make, package you ship, and social post you share. And when a customer makes a purchase—especially their first—it’s a thrill. But what if that purchase wasn’t just a transaction? What if it was the beginning of a lasting relationship? In an online…Click to read more >

11 eCommerce Trends - Updated Image

11 eCommerce Growth Trends for 2025

11 eCommerce Growth Trends That Are Changing the Game in 2025 Think eCommerce is slowing down? Think again. Online sales now account for 22.7% of total retail sales. Sean Flannigan writing on the Retail Exec blog takes a look into 11 trends that are impacting eCommerce growth in 2025.   Key points: [1] Online sales…Click to read more >

Website ecosystem flow chart

Your business website – is the center of your online ecosystem

Do you think of your eCommerce website, your blog, email list, newsletter, Facebook, IG, Pinterest and more – as separate and distinct things you have to manage? Each one calling for your attention – and none of them driving as much traffic as you’d like. It can be exhausting trying to keep up with managing…Click to read more >

Is Your Online Store – Ready for Holiday Sales?

The upcoming holidays are the perfect time to create a festive look in our online stores. When we walk in the doors of a physical shop during the holidays – it’s clear that it’s the holiday season. The sights, sounds (and sales)  of the holidays are all around us. Why wouldn’t we want the same…Click to read more >

Extend Your Product Lines and Your Brand with Merch

Fans love Merch! Creating merchandise for your quilting, sewing, craft, or other creative customer base is a fantastic idea to further engage with your audience and expand your revenue streams. They are a built-in fanbase and the people most likely (initially) to purchase your branded merchandise.   Here are some merchandise ideas that might appeal…Click to read more >

Increase Sales by Adding Short Videos to Your Product Listings

INCREASE SALES BY ADDING SHORT VIDEOS TO YOUR PRODUCT LISTINGS We humans are visual creatures and most of us are increasingly busy. In general, we respond well to images (still or animated). That’s especially true if it means we can get the information we want – quickly – without having to read a lot of…Click to read more >

Virtual Selling for the Creative Online Retailer

VIRTUAL SELLING FOR THE CREATIVE ONLINE RETAILER The news in recent days about huge online businesses shedding jobs can be a lot to take in. Meta and Amazon are just two giant businesses that have announced massive layoffs in the past few days. They attribute the staff reductions (at least in part) to changing shopping…Click to read more >

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