so•cial mer,chan•dis•ing \so-shl\ mur-chuhn-dahy-zing Whereas marketing is focused more on brand image, customer engagement, and promotions, merchandising is focused more directly trying to convert browsers into buyers. This includes deciding what customers want, often by asking the social network, and deciding how to position products to the social network. Merchandising Isn’t Enough Just when…Click to read more >
Increasing Your Online Value
Higher sales and more customers – everyone wants this! To achieve this in our stores, we create enticing displays, start new programs, make samples, hold classes and demos, offer solutions, create great customer service, and collect customer testimonials! In order to get higher sales and more customers online, we need to figure out how to…Click to read more >