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SWOT Analysis

A SWOT analysis (alternatively SWOT Matrix) is a structured planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a business or project. A SWOT analysis can be carried out for a business, product, program, place, industry, or person. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable
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Marsha Doyenne

Marsha Doyenne is a quilt designer and owner of Fabric Essentials in Concordia, KS (FabricEssentials.com). She enjoys applying her background in software marketing, systems, and processes to solve challenges in the quilting and sewing industry.

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