Most creative businesses already have stories, lots of them. They’re simply buried beneath lists of features and specifications. As small business owners, many of us believe we don’t have time to share stories because we’re busy creating products. We often think of stories as something we have to create and then somehow get it written…Click to read more >
Content Calendar: A Practical Planning Tool for Creative Businesses
If you run an online creative business, you already know that “create more content” is one of the most common pieces of marketing advice out there. But between fulfilling orders, designing new products, managing your website, and answering customer emails, consistently showing up with meaningful content can feel like just one more thing on an…Click to read more >
Are Blogs Relevant for Online Retailers?
Headline – Are Blogs Relevant for Online Retailers? Creating and building an effective blog takes time and effort. There are so many questions you may be asking yourself – “what will I write about, will anyone want to read it, how much time will it take, what results can I expect?” If you aren’t already…Click to read more >