Email authentication is the key to ensuring our emails are trusted, secure, and delivered – not blocked. This is one of those topics that can make those of us less confident with technology – glaze over – but getting on top of it isn’t as hard as it seems.
Website Security for Online Retailers
Do you know that sinking feeling, that racing of the heart, the panic you feel when you realize that your online store has been hacked or gone down? If not – it might only be a matter of time before you do. Website security for online retailers is a critical issue. One that can’t be…Click to read more >
Facebook Chief Outlines Plans to Re-Integrate Messaging into the Main App
by Tom Alison, Head of Facebook Takeaways We reached a major milestone on Facebook: 2 billion daily actives — the highest it’s ever been. Our focus this year is on artificial intelligence, messaging, creators and monetization. Facebook is off to a great start this year. Contrary to reports otherwise, Facebook is not dead…Click to read more >
Create Marketing Content – with an AI Content Generator
What is all the “AI” buzz about – and how can we use it to improve our content creation and reduce the amount of time it takes to create that content? Why does this matter? For this article, I focus specifically on AI tools that help generate content for posts, articles, product descriptions, and other…Click to read more >
Yelp Fuses with MailChimp – Sharing Yelp Reviews with Email Subscribers
MailChimp users gained an exciting new tool today in a “Fusion” of the two products. Users are now able to add a “content block” into their email template – pulling in Yelp reviews, customer images, and ratings – directly into the email. Sharing Yelp content created by your community – with your community is a…Click to read more >
The Complete Website Maintenance Checklist
Website maintenance – 20 Things you need to do this year to maintain your website. Website maintenance is something we all know we need to stay on top of if we want to keep our site healthy and working properly. Where do we start? What needs to be done – and how often do we…Click to read more >
How to Prepare for and Teach a Class on Zoom
Do you want to offer classes to more people than will fit into your physical classroom? Are you trying to connect with customers – no matter where they live? Will you want to teach a class once and deliver it over and over? Developing your class and teaching it to your customers online – has…Click to read more >
How to Optimize for Local Voice Search on Alexa, Siri, Google, and Cortana
53% of people who own smart speakers use them for local business searches every day. You may not even think about how often you use voice-activated devices in your day-to-day life. Whether you’re asking Siri for directions, Alexa is adding milk to your grocery list, or Google Assistant is setting a reminder for your dentist…Click to read more >
3 Technology Trends Transforming the Retail Industry
By Thomas Knox, Forbes Council Member – Technology Council. As an online creative retailer – you know how important the right technology is to meeting your business goals and serving your customers in the way they want to interact with your business. It can be a bit overwhelming to say the least. Our customers have…Click to read more >