If you’ve ever wished for a reliable, recurring revenue stream for your creative online business, subscription boxes and clubs may be your answer. From fabric bundles to handmade stationery, and curated craft kits to gourmet treats—subscription programs have become a favorite way for small businesses to engage their audiences while smoothing out income flow. The…Click to read more >
Repeat Buyers Are Gold: How to Turn One-Time Shoppers into Lifelong Fans
As an online creative business, you pour your heart into every product you make, package you ship, and social post you share. And when a customer makes a purchase—especially their first—it’s a thrill. But what if that purchase wasn’t just a transaction? What if it was the beginning of a lasting relationship? In an online…Click to read more >
Sales Automation – The Ultimate Guide 2022
Virtually every business can benefit from some form of sales automation. This includes those of us with online creative retail businesses. The key is to understand which parts of your business can be automated while not losing the personal touch our customers expect of us and our business. The following article touches on many of…Click to read more >
The Psychology of Live Sales: The Formula for Addictive Shopping Experiences
Every Thursday at 6pm, small business owner Mindy Switzer Mass of Mindy’s MVP Boutique, stands behind her smartphone to greet her loyal customers via Facebook Live. As the viewer ticker starts, you can watch it rise from one to hundreds in a matter of seconds. Comments start to pour in almost as quickly as the…Click to read more >