As a website owner, you understand that your goal is to maximize the amount of qualified traffic to your website. Although referrals and word-of-mouth can be great sources for customers, the real Holy Grail of the Internet is Search Listings (Google, Bing, Yahoo, etc.). Through some effort, you can get your site in front of those people who are actively looking for you on search engines. This is what we refer to as Search Engine Optimization (SEO). SEO is about taking the steps to have your webs