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What is SEO and Why You Should Care

SEO is an abbreviation for Search Engine Optimization. So, what is that? SEO is understanding how the search engines decide what to show in your search results when you begin a search for something at your favorite search engine.

Why does SEO matter? If you optimize your website content and technology, the search engine is more likely to match your content with the needs of the searcher's query (the words or phrase a p

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