{"id":5070,"date":"2023-10-25T09:04:25","date_gmt":"2023-10-25T16:04:25","guid":{"rendered":"https:\/\/webcentsmagazine.com\/?p=5070"},"modified":"2023-10-27T13:13:51","modified_gmt":"2023-10-27T20:13:51","slug":"email-marketing-benchmarks-how-do-your-emails-measure-up","status":"publish","type":"post","link":"https:\/\/webcentsmagazine.com\/?p=5070","title":{"rendered":"Email Marketing Benchmarks \u2013 How Do Your Emails Measure Up?"},"content":{"rendered":"Understanding how my email marketing efforts measure up to industry benchmarks is critical. As an online retailer, I need to know if the effort I\u2019m putting into email marketing is making a difference \u2013 and where I need to make some adjustments to improve my performance. If you are reading this \u2013 the same is true for you too.\r\n\r\nLet\u2019s start by understanding the most common metrics we should be paying attention to \u2013 and then we\u2019ll take a look at the benchmark numbers for several relate<div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\"><a href=\"https:\/\/webcentsmagazine.com\/?page_id=1968\" style=\"text-decoration:underline; color:#e92a29; font-weight:bold;\">Subscribe or log in<\/a> to read the rest of this article. Subscription includes access to the website and <strong> all articles<\/strong>.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>As an online retailer, I need to know if the effort I\u2019m putting into email marketing is making a difference \u2013 and where I need to make some adjustments to improve my performance. If you are reading this \u2013 the same is true for you too. Let\u2019s start by understanding the most common metrics we should be paying attention to \u2013 and then we\u2019ll take a look at the benchmark numbers for several related industries.<\/p>\n","protected":false},"author":107,"featured_media":5090,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6],"tags":[532,533],"class_list":["post-5070","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email","tag-email-marketing-benchmarks","tag-email-metrics","content-print"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Email Marketing Benchmarks \u2013 How Do Your Emails Measure Up? - webcentsmagazine.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/webcentsmagazine.com\/?p=5070\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Email Marketing Benchmarks \u2013 How Do Your Emails Measure Up? - webcentsmagazine.com\" \/>\n<meta property=\"og:description\" content=\"As an online retailer, I need to know if the effort I\u2019m putting into email marketing is making a difference \u2013 and where I need to make some adjustments to improve my performance. 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