{"id":4962,"date":"2023-07-23T08:45:30","date_gmt":"2023-07-23T15:45:30","guid":{"rendered":"https:\/\/webcentsmagazine.com\/?p=4962"},"modified":"2023-07-27T15:52:29","modified_gmt":"2023-07-27T22:52:29","slug":"6-steps-to-create-a-hype-worthy-product-launch","status":"publish","type":"post","link":"https:\/\/webcentsmagazine.com\/?p=4962","title":{"rendered":"6 Steps to Create a Hype Worthy Product Launch"},"content":{"rendered":"<p><strong>As creative retailers &#8211; we know how important it<\/strong> is to differentiate ourselves from other similar creative businesses. One of the best ways to do that is to develop and launch a new branded product &#8211; something unique to your business. Your new product could be a book, a pattern, a tool, or some fun gadget. It could also be a service (like design services or a subscription box). Whatever it is &#8211; once you&#8217;ve got it designed and figured out how to produce and deliver it. It&#8217;s time to design and create the plan to launch your new product.<\/p>\n<p><strong>A well-thought-out product launch plan<\/strong> can be the difference between your new product floundering as a listing on your website and sitting unnoticed on a shelf in your shop &#8211; and sales success.<\/p>\n<p><strong>Author Alexa Collins<\/strong> has written an article for Shopify &#8211; detailing the 6 steps needed to create, implement and measure a plan to launch your new product out into the world. The 6 steps include:<\/p>\n<p style=\"padding-left: 30px;\">1: Set a launch date<\/p>\n<p style=\"padding-left: 30px;\">2: Determine your launch channels<\/p>\n<p style=\"padding-left: 30px;\">3: Craft your launch messaging and assets<\/p>\n<p style=\"padding-left: 30px;\">4: Drum up excitement<\/p>\n<p style=\"padding-left: 30px;\">5: Launch the product<\/p>\n<p style=\"padding-left: 30px;\">6: Track and review the results<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Click on the link below<\/strong> to read more about each of these 6 steps.<\/p>\n<p><strong>Link to the full article: <a href=\"https:\/\/www.shopify.com\/blog\/product-launch\" target=\"_blank\" rel=\"noopener\">How To Create a Hype-Worthy Product Launch<\/a><\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong>For further reading:\u00a0<\/strong><\/p>\n<p><a href=\"https:\/\/webcentsmagazine.com\/increase-sales-by-adding-short-videos-to-your-product-listings\/\" target=\"_blank\" rel=\"noopener\"><strong>Increase Sales by Adding Short Videos to Your Product Listings<\/strong><\/a><\/p>\n<p><a href=\"https:\/\/webcentsmagazine.com\/virtual-selling-for-the-creative-online-retailer\/\" target=\"_blank\" rel=\"noopener\"><strong>Virtual Selling for the Creative Online Retailer<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As creative retailers &#8211; we know how important it is to differentiate ourselves from other similar creative businesses. One of the best ways to do that is to develop and launch a new branded product &#8211; something unique to your business. Your new product could be a book, a pattern, a tool, or some fun<a href=\"https:\/\/webcentsmagazine.com\/?p=4962\" title=\"Read more\" ><span style=\"color:#c92e2e;\">&#8230;Click to read more ><\/span><\/a><\/p>\n","protected":false},"author":107,"featured_media":4998,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[8],"tags":[90,519,520],"class_list":["post-4962","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing","tag-marketing","tag-new-product-introduction","tag-product-launch","content-print"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 Steps to Create a Hype Worthy Product Launch - 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