web analytics

Understanding Search Algorithms and How They Impact Your Website

In SEO we often refer to a search engine’s algorithm. But, what is an algorithm and how does it impact your website? By definition, it is a step-by-step procedure to determine a calculation. It’s a formula. Search engines use a formula to rank websites based, in part, on particular keywords or phrases. Search engines have
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Tom Henell

Tom Henell is the Chief Operating Officer for North American Professional Liability Insurance Agency, LLC a national company that he actively grew from start-up to an Inc. 5000 company. In addition, Tom runs SmartCreativeBusiness.com with his wife Monica Lee-Henell.

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