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Introduction to Paid Search

My previous articles have all discussed organic search optimization of your website. I thought we should start to explore the paid side of search. So, what is the difference between organic and paid search? Organic and paid search listings both appear on the same page of the search engine, and can originate from the same
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Tom Henell

Tom Henell is the Chief Operating Officer for North American Professional Liability Insurance Agency, LLC a national company that he actively grew from start-up to an Inc. 5000 company. In addition, Tom runs SmartCreativeBusiness.com with his wife Monica Lee-Henell.

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