web analytics

Trends

2014 Online Retail Trends

7 Must-Know Online Retail Trends for 2014

From the growing importance of mobile to changing expectations about free shipping returns, here are key developments in retail.  In order to thrive, retailers should pay attention to mobile, the retail store itself, location targeting and other key developments. During this past holiday season, online shoppers set records on Thanksgiving Day, Black Friday and Cyber

E-commerce

HolidayRetailer

3 Holiday E-Commerce Policies For A Merry Q4

by David Rekuc November 4, 2014 You may not think of your shipping or return policies as part of marketing’s purview, but contributor David Rekuc argues they can be as influential as ads or promotions this time of year. Well, it’s here. Halloween has officially passed and Thanksgiving is only a few weeks away. At

Mobile Commerce

TrendstoWatch

5 Mobile Marketing Trends to Watch

by TJ Welsh October 6, 2014   Mobile isn’t just one of the most important channels for marketers to utilize, it is becoming THE most important channel. Blogs are read, emails are consumed and purchases are made via mobile devices. And that is just the tip of the iceberg of the mobile moments in our

Marketing

TheRiseofDigitalCoupons2

The Value of Coupons in Digital Marketing Campaigns

If you own a retail business and you haven’t offered a coupon to lure new customers and reward your current ones, this new research will convince you to start. In three years, the use of online coupons has increased 13%. It’s a great way to attract new customers, promote a new product, offer a trial

Technology

Genius Scan

Digitize Documents From Your Mobile Phone

Genius Scan App Get Your Genius App Here :      Apple »   |    Android » On the go Equip your employees with Genius Scan and you won’t need for them to be back in the office to access your documents. They snap a picture, export by email and the signed contract arrives at

Track

PinterestAnalytics

Learn more about your customers with new Pinterest Analytics

We often hear from businesses who change their product and marketing strategies based on insights they learn on Pinterest. For example, Lowe’s introduced a DIY-focused marketing strategy after learning that their “create-your-own-colorful-doormat” Pin got more than 200,000 repins. And UK-based Juniper Cakery came up with new cake design techniques after learning about their customers’ confection

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